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WordPress vs. Wix – What’s best for you?

By Team Agaetis, December 1, 2022
WordPress vs Wix, Website builders

It is easy to build a website online with Website Builders, whether you’re building it for yourself or for your brand. There are many website builders on the market, both free and paid. However, you should consider a few factors before picking one. WordPress and Wix are the two most popular platforms for creating websites online. When it comes to creating a website, they both offer a variety of benefits. The purpose of a website is to connect people with your business, so you should pick a platform that suits your needs. Now let’s get started!

Website Builders: What’s right for you?

Choosing the right website builder is a difficult decision, as there are many pros and cons to each platform. In order to select the right option, you must understand how WordPress and Wix differ. If you are looking for a feature-rich platform with social media integration, WordPress might be your best option. Alternatively, you might prefer Wix if you need simple customisation options and an intuitive interface. 

Before we proceed, we want to make sure that these are just our thoughts. It’s all up to you and what you decide to do. Now, let’s take a close look at both Wix and WordPress. There are many similarities and differences between these two website builders. We will explore some of the pros and cons of each site to help you decide which is the right one for you.

Comparing Website Builders: Wix vs. WordPress
  1. Coding or No Coding?

WordPress is an open-source platform. Therefore, everyone can access the core code for free. WordPress is a versatile platform that enables both coding-free and coding-based website creation. Users of this platform can customise their websites according to their preferences.  It offers a better experience for both users and developers alike. 

On the other hand, Wix is a closed-source platform, and its users need to pay for a premium account if they want to customise it in any way. Wix is a No Code Tool and only allows users to create HTML5 websites and mobile sites through the use of online drag-and-drop tools. Wix stands out in its own way, though. It is quick and easy to use, with drag-and-drop functionality.

  1. Design and Customisation – Have it your way.

WordPress offers many designs for its templates, which helps you personalise your website the way you want. You can install your own plug-ins, themes, widgets, and design templates. It’s not just about ease of use but also about the ability to customise your site’s appearance to your liking – not just change the colours of elements or choose from set templates.  It offers freedom and creative liberty for users and developers alike. 

Wix features a drag-and-drop website builder that is very simple to use. But it lacks flexibility and customisability, especially when it comes to page layout and design. With their drag-and-drop interface, you only have the bare minimum of customisation options. However, Wix does offer front-end editing features and the ability to build mobile responsive websites. 

You can customise your site more with WordPress than with Wix. It is usually more desirable for business owners to have complete control over the customisation of their sites. 

  1. Page Loading Speed 

Fast page speed is not just a marketing tactic anymore; it is a ranking factor on search engines. It should be on everyone’s mind as they design and develop their website. 

As far as website speed is concerned, Wix has won. A page loads in one second on average on this web builder, making it the fastest on the planet. The loading time of Wix is faster than that of WordPress. Google’s ranking can be affected by as little as a second’s  difference in loading time for pages with high traffic.

It takes WordPress about one minute to load a page, which is still much faster than many of its competitors. Compared to WordPress, Wix is faster, and in that sense, it is more suitable for businesses that are speed-sensitive, such as e-commerce companies.

  1. Content Creation

Content creation is more natural with WordPress’ robust site-building toolset. Different types of content can be added to your websites, such as blog entries, text pages, or articles. You can also monitor your blog’s activity with website statistics. A content calendar is also automatically generated for you by WordPress’s Content Management System.

Wix includes everything you need to create a blog for your website, but if you want more advanced features, you’ll need to go elsewhere. However, Wix sites are compatible with mobile devices, making it easier for readers to read your blog when they are on the run

  1. Pricing

You can build your site on both platforms for free, but WordPress gives you complete freedom to modify, code, and customise your site the way you like. You can buy Wix’s premium edition for $24/year if you want access to similar features.

  1. SEO 

Last but not the least – SEO. When choosing the right website builder, SEO is an important factor to consider. No matter what type of business you are in or what industry you work in, keeping yourself growing online is a top priority when choosing a platform to build your website on! 

This is an area where WordPress is at the top of the game. Several features are built-in, such as SEO, social media integration, and sharing. Their high-traffic network makes it easy for you to reach new readers.  Due to its community-driven nature and emphasis on user-generated content, WordPress has better SEO capabilities than any other website builder on the market.

On the other hand, Wix offers SEO features such as keyword optimisation on the front end, intelligent linking from articles to related pages, social media integration, and URL shortening. While WordPress plugins offer SEO benefits, they aren’t as robust as Wix’s premium versions.

We’ve also answered some FAQs for you –
  • Is WordPress harder than Wix?

As long as you use the templates, WordPress and Wix have almost the same user experience. Although Wix is easier compared to WordPress in terms of its drag-and-drop functionality.

  • Should I switch from WordPress to Wix?

If you want an easy-to-use platform, then Wix is the way to go. It’s worth noting that WordPress is more versatile when it comes to customisation and coding if you choose to use it in the future.

  • Does WordPress have better SEO than Wix?

WordPress is renowned for its SEO capabilities amongst Content Management Systems,. That’s the reason why almost 36% of websites are made on WordPress. 

  • Is Wix slower than WordPress?

Unfortunately, the limitations of Wix are greater than those of WordPress. There has been a lot of talk about Wix’s slow page loading times.

Conclusion 

Many people are looking for website builders to help them build a website or blog. In the past, there have been many choices in this category. At present, there are only two major players that continue to progress and stay on top: WordPress and Wix. So, if you are trying to compare Wix vs. WordPress, you might find it difficult to decide which platform would be the right one for you. 

There are plenty of reasons why you may want or need to choose WordPress as a site builder – it’s free, easy to use, open source, has an impressive library of free themes and plugins, and allows for more in-depth customisation than competing applications. 

Similarly, Wix is an entirely beginner-friendly website that helps you establish an online presence if you’re new to the website-building game!

Because of their various target market niches, each of these website builders has its own advantages and disadvantages, making it impossible to generalise about which one is superior to the other.

In conclusion, WordPress and Wix have various differences, but the choice ultimately comes down to what you want from a website or blog.


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