Navkar Home Decors is a premium modular furniture and interior solutions brand known for its quality craftsmanship and customer-first approach. As they looked to expand their reach in an increasingly competitive market, they needed a refreshed brand identity that would help them stand out, convey trust, and appeal to modern homeowners.
Agaetis partnered with Navkar to define a new visual identity and brand system that reflects their expertise and elevates their position in the modular furniture space.
We repositioned Navkar as a contemporary, detail-driven brand with a warm, approachable feel. The new identity highlights the brand’s commitment to thoughtful design, customisation, and enduring quality.
We crafted a visual language that balances clean, modern typography with warm colour palettes and subtle design elements that echo the tactile nature of their furniture. This ensures the brand feels both premium and relatable, helping Navkar connect with homeowners seeking style and functionality.
Our process started with a deep dive into Navkar’s history, values, and target audience. We explored how to bridge their legacy of craftsmanship with a look and feel that resonates with today’s design-conscious customers.
From mood boards and logo explorations to typography, color systems, and brand guidelines, we built a flexible identity that can be easily applied across signage, packaging, marketing collateral, and digital channels in the future.
The refreshed brand identity has helped Navkar present a cohesive, confident image that better represents who they are and where they’re headed.
